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Printable checklist · 9 min

Editorial review required · Noindex draft

A Website Content Checklist for Contractors and Home-Service Businesses

A printable, no-email-gate checklist for accurate services, project proof, business facts, images, forms and launch approvals.

Direct answerA fast website build depends on complete, approved inputs. Gather the business facts, service details, customer questions, proof, images, legal wording, account access and one decision-maker before the delivery clock begins.

Business facts

These details should agree across the website, form, metadata and structured data.

  • Public business name and legal name where needed
  • Verified email, phone and response expectation
  • Truthful public location or service area
  • Approved operating hours
  • Founder or team details with permission
  • Actual in-person model and Google Business Profile eligibility

Offer and services

Write one approved source list instead of sending conflicting notes.

  • Primary services and profitable priorities
  • Who each service is for
  • Important exclusions or minimums
  • How estimates, bookings or calls begin
  • Verified prices or price ranges when public
  • Truthful emergency, warranty, financing and availability wording

Proof and trust

Proof must be real, current and permitted.

  • Project photos with location and consent notes
  • Before-and-after pairs with matching context
  • Reviews and testimonials with publication permission
  • Licences, insurance, certifications and memberships
  • Guarantees or warranties with approved terms
  • Real partner or supplier logos with permission

Images and brand files

Keep original, full-resolution files. Screenshots copied from social media often lose quality and may not preserve consent or ownership records.

  • Vector or high-resolution logo
  • Colour and font references
  • Horizontal and vertical project images
  • Owner/team photos only when approved
  • Image creator, licence and consent record
  • Remove visible private data, addresses and licence plates

Five-page content map

A common structure is a starting point, not a rule.

PageGather before build
HomeCore service, audience, coverage, proof, primary action
ServicesGrouped offers, fit, exclusions, process
Work / ProofApproved examples, captions, consent
About / ProcessReal story, people, steps, responsibilities
Contact / QuoteRequired fields, routing, privacy wording, fallback

Accounts and approvals

Do not send passwords in a general intake document. Use the provider’s secure access or delegation flow.

  • Domain and DNS owner confirmed
  • Hosting decision and billing owner
  • Email and form recipient approved
  • Analytics and Search Console access
  • Privacy, terms and accessibility review owner
  • One person authorized to give final approval

Printable launch-ready check

Use Print → Save as PDF. This resource is intentionally available without an email gate.

  • Every public fact verified
  • No placeholder contact details
  • Content and photos approved
  • Scope and add-ons agreed
  • Deposit complete
  • Decision-maker confirmed
  • Domain and required accounts accessible
  • Form delivery tested
  • Legal pages reviewed
  • Final mobile and keyboard check scheduled

Next useful step

Turn the guide into a clear project decision.

See the build process